In today's jostle-to-the-front, pick-me-first market the bottom line is often...the bottom line. Our mission (and passion) is to work with you to make an impactful difference with your customer that results in greater sales. We get it, you hire us not just to look good to your customers but to your accountant as well. Our unique approach is defined by blending the 4 elements listed below.
How do we get there? A smart strategy leads to a smart solution. And strategy starts with a conversation. We cajole. Probe. And prod. Until your defining differences are in full view. Then we work with you to ensure that every element of your brand is beautifully aligned. If you want a firm that does it all while you stand on the sidelines, fingers crossed, you’ve got lots of choices. If you want a firm that includes you as part of the process, we should talk.
We know how critical a point of view is to a company’s brand and overall success. We have a point of view – and that’s a good thing. We offer experience, creativity, and the knowledge that listening is more powerful than talking. And that’s a good thing too – because you want a consultant who thinks your point of view is just as important as theirs. And we do.
A signature point of view is worth its weight in gold. Or dollars. But only when it is genuine, consistent, and unique. We don’t create brands for our clients, we express them. Getting there calls for a recipe of vision and discipline. Call it fusion cuisine. Combining a heaping helping of strategy folded into design, seasoned with a dollop of insights. Place the mix in a pre-heated market and watch magic happen.
The square root of brand is personality. How we communicate that personality is what we call “voice.” Voice is both verbal and visual. Everything in an environment contributes to the brand voice – even the words. 5ive Creative turns words into personality. And persuasion. We take strands of 26 letters and arrange them in unique ways to custom fit your business's personality. The result isn’t merely copy. It’s a connection. Revealing who you are; not simply by what you say, but how you say it. Voice is what your competitors hope you don’t say. Get ready to be heard.
We had our heads in the clouds waaaay before the cloud was cool. Since 5ive began, our industry-forward Cloud Creative approach has benefited our clients in two very real ways: product and budget. The concept is simple: establish a network of the smartest and most gifted creative talent around and place them on projects that merge perfectly with their skills. The result is greater flexibility and lower costs for our clients. We offer a whole lot of principal-level smarts without big corporate overhead.
Why don’t other firms offer it? We’re not sure. Maybe they’re stuck in a rut, maybe they haven’t established the same network of resources we have, or maybe they just never thought of it. Want creative? Try putting your head in the clouds.